Digital Marketing Lead - Copenhagen

Want to influence how ECCO grows across Europe’s key digital marketplaces and help shape a stronger, more consistent presence with our most important partners? 

Then step into this role where your ideas, structure and commercial mindset set the direction for how we show up and develop across platforms that matter to our business.

Drive campaign impact across key digital partners
In this role, you will take the lead in building and executing a strong marketing set-up for some of ECCO’s most important digital key accounts such as Zalando, Amazon and Boozt across Europe and the UK. You will work closely with individual key account managers, while also collaborating with colleagues across the organisation to ensure campaigns land with impact.

You will join a dedicated and collaborative team where ideas are welcomed, ownership is encouraged and the ambition to grow together is shared. You will focus on establishing a structured and effective marketing approach that both plans and executes high-performing campaigns across marketplaces.

In your day-to-day work, you will combine strategic planning with hands-on execution. Specifically, you will:

• Develop and execute seasonal and annual marketing plans aligned with sales targets and growth ambitions.
• Plan and run brand and performance campaigns to drive visibility, engagement and conversion.
• Lead cross-functional collaboration to ensure timely and high-quality campaign delivery.
• Build strong relationships with key account stakeholders to unlock new opportunities.
• Monitor, analyse and share campaign performance insights to continuously improve results.

Turn insight into action and collaboration into results
To succeed in this role, you bring a strong understanding of digital marketing within e-commerce or marketplaces and take initiative in shaping both direction and execution. You are comfortable working independently, while actively engaging others to move work forward and deliver results.

You likely:

• Have 3-5 years' experience with digital marketing and campaign planning and execution, ideally within marketplaces such as Amazon, Zalando or similar.
• Have proven track record driving and supporting digital marketing across regions and all organisational levels.
• Proactively identify opportunities and take ownership of turning ideas and data into concrete actions.
• Are confident working with data and able to translate insights into decisions and solutions that create impact.
• Thrive in a collaborative environment and build strong relationships across stakeholders.
• Communicate clearly in English, both written and spoken.

Be part of a growing and collaborative setup
You will become part of a team focused on strengthening ECCO’s presence across digital marketplaces. The environment is dynamic and international, with close collaboration across functions and markets. The culture is open, supportive and driven by a shared ambition to continuously improve and create strong results together.

Ready to take the next step?
We encourage you to apply even if you do not meet every single requirement. We are interested in your potential and your motivation to grow with us.

We review applications on an ongoing basis, and we recommend you apply as soon as possible, since the position is open until filled.

For questions about the role, feel free to reach out to Michael Kristensen, Group Director, Digital Strategy & B2B, on mikri@ecco.com.

Imagining yourself at ECCO? Get a glimpse of what your new exciting career entails on https://enter.ecco.com.

CREATE THE FOOTPRINTS OF TOMORROW 

Join us and you become part of a meaningful, developing and multicultural workplace with colleagues who are proud to create the footprints of tomorrow. Our offices and facilities around the world have an informal culture and relaxed dress code – our shoe code is slightly stricter.

Are you curious, passionate and ready to make an impact? Then you’ll fit right in.