Senior Manager, Social & Culture - Copenhagen

Do you want to define and lead ECCO’s global social media vision shaping our global social ecosystem, from platform strategy to content planning and community engagement?

Join a team shaping global brand presence?
You will be part of our Global Marketing Communication organisation, working alongside a diverse group of specialists who care about creativity, collaboration and craft. The atmosphere is warm, ambitious and curious with a shared commitment to elevating ECCO’s global brand expression. 

You will lead the Influence, Talent & Partnerships Manager, and work closely with colleagues across Creative, PR, Planning & Operations Product, Commercial and regional marketing teams.

Drive the global social media vision
In this role, you will be responsible for ECCO’s global social media strategy across our priority platforms. You will set the direction for how we engage on Instagram, TikTok, YouTube and emerging channels, ensuring content reflects our brand values of innovation, movement, craftsmanship and comfort.

You will play a key role in elevating our global social media presence by driving:

• Global content planning across always‑on, campaign and reactive moments
• Channel excellence and aligned storytelling across platforms
• Close collaboration with markets to balance local relevance and global consistency
• The growth of engaged global communities
• Stronger brand desirability through meaningful social experiences

Success in this role means creating a social ecosystem that inspires, informs and grows with our consumers.

Beyond this, your work will encompass social governance, platform best practice, community engagement strategies and agency management. In everything you do, you will help shape the future of our brand, crafting digital experiences with pride and taking the global step forward together with colleagues around the world.

You have extensive experience in social media, digital brand or content driven roles in global or multi-market organisations
You bring a blend of strategic thinking, creativity and leadership, and you understand how to translate insights into meaningful actions. Experience in fashion, lifestyle or other creative environments is an advantage, but not essential.

We imagine you have:

• Proven experience leading global or multi market social strategies and guiding cross functional collaboration.
• Strong leadership skills with experience managing teams, agencies and partners.
• Deep understanding of social platforms, content formats, trends and community dynamics.
• A data informed mindset with the ability to translate insights into successful recommendations and outcomes.
• Curiosity, cultural awareness and a forward-looking approach to storytelling and brand building.

We welcome applicants who see themselves thriving in this role even if they do not meet every requirement.

Does working across markets, platforms and partners sound like your sweet spot?
We look forward to receiving your application as soon as possible. We will review candidates on an ongoing basis.
If you have questions about the role, you are welcome to contact Amy Elderton, Group Director, Marketing Communication, at amel@ecco.com.

Imagining yourself at ECCO? Get a glimpse of what your new exciting career entails on https://enter.ecco.com.

CREATE THE FOOTPRINTS OF TOMORROW 

Join us and you become part of a meaningful, developing and multicultural workplace with colleagues who are proud to create the footprints of tomorrow. Our offices and facilities around the world have an informal culture and relaxed dress code – our shoe code is slightly stricter.

Are you curious, passionate and ready to make an impact? Then you’ll fit right in.